Pledgeball Announces Global Partnership with Forest Green Rovers to Drive Sustainability in Sport

Pledgeball is delighted to announce a groundbreaking partnership with Forest Green Rovers, officially recognised as the world’s greenest football club and a fellow winner of the BBC Green Sport Awards. This marks a significant step in advancing sustainability within football, uniting two organisations at the forefront of environmental action in the sport.

Forest Green Rovers has long set the benchmark for sustainability in football, leading the way in operational sustainability. From being the world’s first carbon-neutral football club to implementing plant-based catering and renewable energy solutions, their commitment to sustainability is unmatched. This expertise pairs seamlessly with Pledgeball’s mission to meaningfully engage fans around climate action. This partnership creates a powerful synergy, combining FGR’s operational sustainability leadership with Pledgeball’s proven ability to mobilise football fans worldwide.

Pledgeball and Forest Green Rovers will explore new and innovative ways of embedding sustainability into football culture through this partnership. It will enhance FGR’s ongoing efforts to support clubs globally, accelerating football’s transition to becoming a leader in sustainability in all aspects of the game.

By leveraging the collective power of the football community, Pledgeball and FGR aim to drive change beyond the pitch—encouraging clubs, fans, and governing bodies to prioritise sustainability as an integral part of the sport.

A Warm Welcome at The New Lawn

The journey to this partnership began just before Christmas when Pledgeball CEO Katie Cross and Head of Commercial Operations  Alisha Woodward visited The New Lawn. The warmth, enthusiasm, and passion displayed by the club and its supporters left a lasting impression, reinforcing the shared vision of using football as a force for environmental progress.

Katie Cross, CEO of Pledgeball, said, “I have been blown away by the refreshing attitude demonstrated across the board by FGR, to collaborate on everything to drive forward their mission that aligns perfectly with ours—to Protect Where We Play. This is very rare to experience, as FGR unreservedly support everyone, from sports bodies to businesses, to address environmental sustainability. 

We are truly delighted to be partnering with FGR and very much look forward to what we can do together.”

Dale Vince, Chairman of FGR, said: “Pledgeball is a perfect partner for Forest Green Rovers. It’s a great charity that’s using sport as a platform to address climate change and environmental sustainability, we’re a great football club that does exactly that too. It makes complete sense to work together, and I’m looking forward to it spreading the message as their global partner and seeing what exciting campaigns we can collaborate on.”

Looking Ahead

As Forest Green Rovers becomes a Global Partner of Pledgeball, the collaboration is set to inspire and empower football fans worldwide.

Fans can expect exciting initiatives, opportunities to get involved, and ways to contribute to making football a leader in sustainability. Stay tuned for upcoming campaigns and events as we embark on this transformative journey.